Relevant Content

There has always been talk about how content is king on the internet. That, quite naturally, is true.

However, reaching our goals and at the same time best serving our visitors requires Relevant Content.

Search Engines love quality relevant content. They love quality content because readers do. Content here means text, not graphics or photos. That’s where search engines and readers see pages differently. Readers “read” photos and graphics; search engine spiders crawl right past them. So under that photo or graphic include a caption explaining what’s in it.